'Fake news' is a phrase we hear daily on the radio waves, in news broadcasts and in our social media feeds. Whether we agree with it or not, there is a sizeable and palpable distrust of the mainstream media. The suit-wearing middleman whose job it is to sit behind a desk and disseminate the message is now not to be trusted, instead accused of partiality and bias.
We often form opinions based on what we believe to be true, rather than what is true in actual fact. We all do it in our personal and professional lives, despite our best intentions to be fair and open-minded citizens. Instinct and emotion – how we feel – is, more often than not, prized above concrete fact. This is most perilous at election time, when we are called to make clear and hard decisions which affect not just ourselves, but the rest of the country and our fellow man’s lives and welfare.
Fact checking sites like Full Fact, Fact Check and Snopes are among a growing number of organizations that are on a mission to bust the plethora of harmful assumptions, urban myths, memes and misinformation flooding our consciousness. And this, folks, is where mappl comes in.
Mappl is on an apolitical mission to democratize knowledge in a visual way. It sounds grand and ambitious, yet mappl exists to enable everyone to connect directly to objective, reliable, accurate information in a way which is fun, trustworthy and easy to understand. Don’t believe what you’re being told on the news, by Dave in the pub, by the politicians or on Facebook? Check out the real facts, statistics and data for yourself, with your own eyes.
- Was the Brexit Leave vote really motivated by inadequate local public services?
- Do areas with high immigration really have higher crime rates?
- Do less affluent towns really have poorer schools?
What you discover with our interactive maps might surprise you.
When we present data on a map, we can get amazing insights into the heart and soul of the UK – which, in turn, can positively impact the choices we make in our personal lives, our businesses and the way we view the world around us.
Be as objective and fair-minded as you can: use mappl.